Virtual “Pooch Protest” Launches Today

Posted by admin on June 18th, 2011

Campaign garners donations of much-needed flea and tick treatment to animal shelters nationwide

July 18, 2011

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An innovative national campaign designed to educate the public about the dangers of fleas and ticks while helping animal shelters protect the dogs in their care against the troublesome parasites launches today. In addition to its national online presence, the “Pooch Protest” campaign is featured on billboards which will begin in Charlotte, North Carolina, and then roll out to Raleigh/Durham, North Carolina, and Philadelphia, Pennsylvania.

The “Pooch Protest” against fleas & ticks, a partnership between Bayer Animal Health and national pet-adoption charity, invites the public to visit, where they can register their dogs as members of the virtual protest. For every dog registered*, Bayer Animal Health, the makers of flea and tick preventive K9 Advantix® II, will donate a tube of the product to, who will, in turn, distribute the tubes to its member shelters and rescue groups across North America.

“Protecting pets in shelters from nasty parasites and pests is important for so many reasons,” says executive director Abbie Moore, “not the least of which is that a healthy pet, treated for fleas and ticks and other pests, is much more attractive to potential adopters. Treating with a flea and tick preventive can truly help to keep a shelter pet more comfortable and adoptable.”

David Meyer, president and co-founder of, stresses the importance of coming together as a community to help homeless pets. “There are many ways you can help animals,” says Meyer, “but this is perhaps one of the easiest ways of all. It just takes a computer and a few minutes to join, so that you can make a difference in countless lives.”

K9 Advantix® II is for use on dogs only. For more information, see


Humane America Animal Foundation, dba, is a non-profit, tax-deductible 501(c)(3) adoption advertising charity. Our mission (and passion) is to help get homeless pets out of the shelters and into loving homes. Let us know what you think! Suggestion & Comment Box
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