Celebrates Increased Interest in Holiday Pet Adoption

Posted by Jennifer on December 23rd, 2013

North America’s largest non-profit pet adoption search engine reports 25% growth in holiday search traffic.  Good News for Pets in America’s Shelters: More of you are getting homes for the holidays! It looks like shelter pets are high on many families’ Christmas lists this year., North America’s largest non-profit pet-adoption search engine, is reporting a 25% increase in traffic over the past 30 days compared to the same period last year.  That’s an extra 700,000 people who have come to the website, searching for a pet to adopt from their local animal shelter or pet rescue group.

According to’s executive director, Abbie Moore, the upward trend might be attributable to factors like an improved economy, or it could be something even more heartwarming.  “Our hope is that a higher percentage of families have decided to adopt a wonderful pet from a shelter rather than purchasing from a pet store this year,” says Moore, “and that’s a gift for the pet whose life is saved, and for the family, who will be the recipient of that pet’s love and gratitude for many years to come.” would like to remind people that the whole family should be involved in the process of choosing the right pet to adopt. “If you want to surprise your kids with a pet on Christmas morning, that’s great!” says Moore, “But instead of a living being, why not create a large gift certificate, redeemable for one shelter pet the whole family will choose together? Browsing and going to the local shelter will just extend the fun of the gift.”

To assist those new adopters who opt for a puppy instead of an older pet or that of another species, has just launched their first comprehensive ebook, The Puppy Manual, chock full of great tips and advice to help navigate those early months. You can download your free copy for your e-reader or tablet here or get the PDF version. The Puppy Manual is also be available on Amazon for Kindle. is North America’s largest non-profit pet adoption website.  We help over 13,500 animal shelters, humane societies, SPCAs, pet rescue groups, and pet adoption agencies advertise their purebred and mixed breed pets for free to millions of adopters each month.  Sponsored by the pet lovers at Purina and Bayer AnimalHealth LLC, we help homeless dogs, cats, and even rabbits and other animals go from alone to adopted.  But we don’t stop there. also provides valuable information on the human/companion animal relationship to help keep pets healthy and successfully living in their loving homes.  Visit our Facebook page and blog for supportive content and articles, and our YouTube channel for entertaining and informative pet training videos, all produced by our staff of experts in animal training and behavior, as well as human psychology.